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Deviate

299 pages, 2017

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Description
Beau Lotto, founder and CEO of the multisensory brain research company Interana and two-time TED speaker, takes us on a tour of how we perceive the world, and how disrupting it leads us to create and innovate. Perception is the foundation of human experience, but few of us understand why we see what we do, much less how.  In Deviate , Lotto draws on over two decades of pioneering research to explain that our brain didn't evolve to see the world accurately.  It cants! Visually stunning, with entertaining illustrations and optical illusions throughout, and with clear and comprehensive explanations of the science behind how our perceptions operate, Deviate will revolutionize the way you see yourself, others, and the world.

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Bryan Johnson, entrepreneur and technology and venture capitalist, Recommending BestBooks

Bryan Johnson

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