Jonathan Westphal is a Permanent Member of the Senior Common Room at University College, Oxford. He is the author of Colour: A Philosophical Introduction.

Jonathan

Henri

Nir Eyal is an Israeli-born American author, lecturer and investor known for his bestselling book, Hooked: How to Build Habit-Forming Products.

Annaka Harris is the author of "CONSCIOUS: A Brief Guide to the Fundamental Mystery of the Mind" (HarperCollins, June 2019). She is the author of the children's book "I Wonder," a collaborator on the "Mindful Games Activity Cards," by Susan Kaiser Greenland, and her work has appeared in The New York Times. She is a consultant for science writers and a volunteer mindfulness teacher for the Inner Kids organization. She is married to the neuroscientist and author Sam Harris.Annaka Harris is the author of "CONSCIOUS: A Brief Guide to the Fundamental Mystery of the Mind" (HarperCollins, June 2019). She is the author of the children's book "I Wonder," a collaborator on the "Mindful Games Activity Cards," by Susan Kaiser Greenland, and her work has appeared in The New York Times. She is a consultant for science writers and a volunteer mindfulness teacher for the Inner Kids organization. She is married to the neuroscientist and author Sam Harris.

Annaka

George Lakoff is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at UC Berkeley and is one of the founders of the field of cognitive science. He is author of The New York Times bestseller Don't Think of an Elephant!, as well as Moral Politics: How Liberals and Conservatives Think, Whose Freedom?, and many other books and articles on cognitive science and linguistics. George Lakoff is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at UC Berkeley and is one of the founders of the field of cognitive science. He is author of The New York Times bestseller Don't Think of an Elephant!, as well as Moral Politics: How Liberals and Conservatives Think, Whose Freedom?, and many other books and articles on cognitive science and linguistics. 

George

Samuel Benjamin Harris is an American author, neuroscientist, philosopher and podcast host. His work touches on a wide range of topics, including rationality, religion, ethics, free will, neuroscience, meditation, philosophy of mind, politics, terrorism, and artificial intelligence. Since September 2013, Harris has hosted the Making Sense podcast (originally titled Waking Up), in which he interviews guests, responds to critics, and discusses his views. In September 2018 Harris released a meditation app, Waking Up with Sam Harris.

Jonathan Baron is professor of psychology at the University of Pennsylvania. He studies intuitions and judgment biases that impede maximization of utility (good) by democratic government. These include parochialism, the act-omission distinction, moralistic values, and the isolation effect. Relevant rubrics are Behavioral Public Finance, Behavioral Public Economics, and Behavioral Law and Economics. He is also interested in experimentation and data analysis. 

Paul Graham is an English-born American computer scientist, entrepreneur, venture capitalist, author, and essayist. He is best known for his work on Lisp, his former startup Viaweb, co-founding the influential startup accelerator and seed capital firm Y Combinator, his blog, and Hacker News.

Paul

Bruno Snell (18 June 1896 – 31 October 1986) was a German classical philologist. From 1931 to 1959 he held a chair for classical philology at the University of Hamburg where he established the Thesaurus Linguae Graecae research centre in 1944.After studying law and economics at University of Edinburgh and University of Oxford, Snell gained interest in classical studies and finally changed his major to classical philology. He earned his Ph.D. from the University of Göttingen in 1922.Snell served as the inaugural president of the Mommsen Society from 1950–1954. In 1953, the Europa-Kolleg Hamburg, an institution promoting research and postgraduate education in the field of European integration, was founded on Snell's initiative. Since 1989, thBruno Snell (18 June 1896 – 31 October 1986) was a German classical philologist. From 1931 to 1959 he held a chair for classical philology at the University of Hamburg where he established the Thesaurus Linguae Graecae research centre in 1944.After studying law and economics at University of Edinburgh and University of Oxford, Snell gained interest in classical studies and finally changed his major to classical philology. He earned his Ph.D. from the University of Göttingen in 1922.Snell served as the inaugural president of the Mommsen Society from 1950–1954. In 1953, the Europa-Kolleg Hamburg, an institution promoting research and postgraduate education in the field of European integration, was founded on Snell's initiative. Since 1989, the Mommsen Society awards the Bruno Snell Prize to young classical scholars.His book, The Discovery of the Mind: The Greek Origins of European Thought (Die Entdeckung des Geistes, Hamburg, 1946, trans. T.G. Rosenmeyer, 1953) argues that the development of Greek literature from Homer to Aristophanes and Plato shows a gradual discovery of the inner mental life, a developing understanding that humans have a unique and individual inner world of thought.

Bruno

Steven Pinker is a Canadian-American cognitive psychologist, linguist, and popular science author. He is Johnstone Family Professor in the Department of Psychology at Harvard University, and is known for his advocacy of evolutionary psychology and the computational theory of mind.

Steven

James Clear is a personal development keynote speaker and New York Times bestselling author of Atomic Habits. His entertaining talks teach audiences about small habits, decision-making, and continuous improvement.

James

Adam M. Grant is an American psychologist and author who is currently a professor at the Wharton School of the University of Pennsylvania specializing in organizational psychology. He received academic tenure aged 28, making him the youngest tenured professor at the Wharton School.

Adam

Tucker Max is an American author and public speaker. He chronicles his drinking and sexual encounters in the form of short stories on his website TuckerMax.com, which has received millions of visitors since Max launched it as the result of a bet in 2000.

Tucker

Ryan Holiday is the bestselling author of Trust Me, I’m Lying; The Obstacle Is the Way; Ego Is the Enemy; Conspiracy and other books about marketing, culture, and the human condition. His work has been translated into over 30 languages and has appeared everywhere from the New York Times to Fast Company. His company, Brass Check, has advised companies such as Google, TASER, and Complex, as well as multiplatinum musicians and some of the biggest authors in the world. He lives in Austin, Texas.

Ryan

Chris Anderson is a British-American businessman who is the head of TED, a non-profit organization that provides idea-based talks and hosts an annual conference in Vancouver, British Columbia, Canada.

Chris

Seth Godin is the author of 18 books. He's also the founder of the online workshops altMBA and The Marketing Seminar. Godin has founded several companies, including Yoyodyne and Squidoo. In 2018, he was inducted into the Marketing Hall of Fame.

Seth

Kevin

Robin

Neumeier's book ZAG follows a clear whiteboard overview style and drills down into the question of how brands can be successful in an extremely cluttered marketplace.  In an entertaining 3-hour read, you will learn: how to read customer feedback on new products and messages how to turn your brand into a line that drives synergy secrets of naming products, services, and companies the four deadly dangers faced by brand portfolio how to succeed at all three stages of the competition cycle an age of me-too products and communications. 

Naval Ravikant (born in 1974) is an Indian born American Entrepreneur, Angel Investor, Founder, and CEO from New York. He is best known as AngelList's Founder. In addition, he is presently serving as the Chief Executive Officer, Chairman, and owner of AngelList Company.

Naval

<p>Scott Alexander Young was a Canadian journalist, sportswriter, novelist and the father of musicians Neil Young and Astrid Young. Over his career, Young wrote 45 books, including novels and non-fiction for adult and youth audiences.</p>


Scott

Nat Eliason is the CEO and founder of Growth Machine, an SEO-focused growth agency, and co-founder of Cup & Leaf Tea. He is also the author of “Come Again?” and writes about psychology, sex, money, travel, entrepreneurship, drugs, and everything else you’d find interesting at nateliason.com.

Ali is a doctor, youtuber and podcaster based in London, UK. His videos focus on helping people live happier and more productive lives. He is the host of Deep Dive With Ali Abdaal.

David Perell is a avid writer, podcast host and also runs a writing school called Write of Passage.

David

Emmett Shear is an American internet entrepreneur and investor. He is the co-founder of live video platforms Justin.tv and TwitchTV with Christophe Genevais. He is the Chief executive officer of Twitch. He's also a part-time partner at venture capital firm Y Combinator.

Emmett

The Elephant in the Brain

Kevin Simler is a writer and software engineer currently living in Brooklyn, NY. He's worked for ten years as a programmer, product designer, and engineering director, and continues to advise startups about technology, leadership, and recruiting. Kevin Simler is a writer and software engineer currently living in Brooklyn, NY. He's worked for ten years as a programmer, product designer, and engineering director, and continues to advise startups about technology, leadership, and recruiting. 

Kevin Simler

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