


Book
Fanatical Prospecting
304 pages · 2015 · Rating 4.8
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Takeaways
Description
Fanatical Prospecting is a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development. The brutal fact is the number one reason for failure in sales is an empty pipe and the root cause of an empty pipeline is the failure to consistently prospect. By ignoring the muscle of prospecting, many otherwise competent salespeople and sales organizations consistently underperform. Step by step, Fanatical Prospecting outlines Jeb Blount's innovative approach to prospecting that works for real people, in the real world, with real prospects. Learn how to keep the pipeline full of qualified opportunities and avoid debilitating sales slumps by leveraging a balanced prospecting methodology across multiple prospecting channels.










































