Disrupted

HubSpot was flush with $100 million in venture capital. Dan Lyons was a respected journalist until his superiors let him go. HubSpot offered Dan a pile of stock options for the vague role of marketing fellow. When Dan joined the company, he found that HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four-thirty on Friday and lasted well into the night; shower pods became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the content factory, Nerf gun fights raged.