Beyond the Prototype

Are you charged with making your company's next game-changer a reality? If so, Beyond the Prototype is for you. Based on his experience running Design Sprints for companies such as Google, Liberty Mutual, and Adobe, founder of DOUG (Designing Outcomes Uncovering Guiding Solutions) Doug Ferguson distills the key takeaways from his sessions with hundreds of participants into six steps that every team should take in order to launch their vision. Full of stories from dozens of world-class innovators, this guide offers practical advice for shifting from discovery to realization.