


Book
World War 3.0
464 pages · 2001 · Rating 4.5
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Takeaways
Description
The Internet is a new territory where big companies often fear that their competitors, whether small and nimble or big and powerful, will get to the mountains of opportunity first and seize its commanding heights. It has been a climate of fear and insecurity among the corporate giants. It has become commonplace of the corporate crimes in a blink of an eye-or, in the time it took the slogans such as "The Internet Changes Everything" to go from hyperbole to cliche. Microsoft has been at the forefront of this revolution. They have felt intense fear which has resulted in devastating reactions-such as creating Windows 98 to compete with Netscape Navigator, which had over 50 percent of the market share at that time.











































