Confessions of an Advertising Man

David Ogilvy founded the New York-based advertising agency that later merged to form the international company known as Ogilvy & Mather. He is regarded as the father of modern advertising and was responsible for some of the most memorable advertising campaigns ever created. Confessions of an Advertising Man is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for sound business practice.